As the world confronts the growing climate crisis, nations continue to set ambitious targets to tackle the issue. Ahead of Cop26 UN climate talks this November, the US pledges to halve emissions by 2030, while other rich nations have also announced new goals in recent weeks. Precise and understandable objectives are key to forging a clearly defined path, supported by knowing the figures and closely scrutinising your sustainable progress. Shouldn’t this be how businesses are setting sustainability goals too? For businesses that care about their impact on the planet, the first step is choosing to undergo (and benefit from) a life cycle analysis (LCA).