The world of packaging is experiencing a digital revolution, and the potential for growth in this sector is tremendous. To shed light on the topic, Christine Russell, Global Business Development Manager at FUJIFILM Ink Solutions Group, will be participating in the 'Unlocking the Power of Digital Print' Workshop at the IM Engineering East Conference in New York City on June 13th at 13:45 - 14:00, hosted by FuturePrint.

In her presentation, Christine will explore the significance of digital print in packaging and discuss the project approach for success. She will compare the digital transformations in commercial printing and display printing segments to understand the positioning of packaging in the inkjet digitisation lifecycle. The driving factors behind the push for digitisation in packaging and the current state of the industry will also be assessed.

One key aspect of digital print in packaging is the need for tailored print system solutions designed specifically for this sector. Christine will shed light on the requirements and the unique considerations needed in developing an inkjet system for packaging, including the advantages and challenges associated with single-pass printing.

Ink development plays a vital role in the overall success of inkjet print system development. Christine will emphasise the importance of integrating ink development early in the process to avoid inefficiencies and challenges down the line. She will highlight the challenges of formulating inks that meet the specific requirements of the packaging industry, such as substrate compatibility, durability, colour vibrancy, and safety.

Collaboration is another crucial element in the development of inkjet systems for packaging. Christine will discuss the benefits of a collaborative approach, involving customers, component suppliers, and integration partners. By leveraging the expertise of various departments and focusing on application development, FUJIFILM adopts a multi-disciplinary approach to ink development. Christine will delve into the collaborative efforts and specialist resources employed by FUJIFILM to deliver validated inks for specific packaging applications.

The 'Unlocking the Power of Digital Print' Workshop promises to be an informative event for anyone interested in the potential of digital print in packaging. With Christine's expertise and insights from FUJIFILM Ink Solutions Group, attendees will gain a deeper understanding of the opportunities and challenges in this exciting field.

To find out more or book your space, please follow this link registration page.