#218 - Keypoint Intelligence: Direct-to-Film (DTF) Revolution in Decorated Apparel

Discover the transformative power of Direct-to-Film (DTF) technology, a breakthrough that's reshaping the decorated apparel industry. Since its introduction in 2018, DTF has gained attention for its simplicity, affordability, and ability to print on a wide range of fabrics without the need for pre-treatment.

Johnny Shell and David Sweetnam from Keypoint Intelligence reflect on the technology's rapid evolution and its alignment with growing demands for customisation and sustainability, making it an appealing choice for businesses of all sizes.

Explore recent advancements in DTF, including innovative powderless systems and the potential to print on unconventional materials like leather and canvas. Learn about the rise of UV DTF for rigid substrates and specialty decorative films that produce stunning metallic and holographic effects. As the industry advances, we examine key challenges such as improving device reliability and harnessing AI to push the boundaries of what's possible. From emerging applications to a focus on eco-friendly solutions, this technology is paving the way for new opportunities in global markets.

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