Episode 97 - Creating Customers in Difficult Selling Markets, with Chris Jordan, ExedraBridge

Chris Jordan is a product launch expert with a passion for selling and marketing tech, particularly print related. In his career, Chris has worked with leaders and amazing individuals over the decades which has given him the knowledge and flexibility to adapt at speed, read, translate and continually identify and deliver new opportunities. During the second half of 2022, many triggers moved Chris towards more of an interest in sustainability, with packing and labels being the main area of focus. 

In this episode, Marcus and Chris discuss software, marketing in the digital age, the importance of networking and collaboration, print and of course, sustainability. A very insightful conversation that's well worth a listen!

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