By Paolo Grasso, Sales Director, ACTEGA Metal Print

With COP26 just concluded, achieving Net Zero and the role each of us play in making global improvements for a more sustainable future is at the forefront of everyone’s minds. For the packaging industry, reduction of waste and increased reuse and recycling are some of the key topics getting rightful attention and further commitment from leading brands and converters. For some though, making significant changes to improve their sustainability credentials could be an expensive and challenging prospect.

But what if I told you that you could easily and significantly improve the sustainability of your label and packaging decoration process, maintain the same high-quality end result and reduce your costs? I expect you would be keen to hear more!

By making the switch from hot or cold foil to the affordable breakthrough metallisation technology, ECOLEAF, you could eliminate foil waste and improve your label or packaging recyclability. With thousands of tons of foil waste landfilled or incinerated each year, making this change to your metallic decoration process is no small contribution towards reducing carbon emissions. Our initial calculations suggest that ECOLEAF realizes a CO2 footprint reduction of greater than 50% compared to cold and hot foil.

Not only that, but the end result achievable with ECOLEAF still delivers standout, high-quality metallic decoration - providing brands who currently use foil with the same impactful end product, and those who want to add metallic leaf to differentiate their packaging with a new, cost-effective but highly creative opportunity.

Whether you produce labels for wine or spirits, packaging for cosmetics, FMCG, or simply want to explore the opportunity of adding metallic decoration to enhance your packaging product, I invite you to find out more about ECOLEAF during my FuturePrint & Pack Talk streaming on the 2 December, 3:30 pm CET. During my talk I will explain how this pioneering technology uses only the precise amount of metal required to create the metallic image, providing the world’s first credible alternative to foil, eradicating foil waste and improving the recyclability of the end product. Make sure you tune in and be one of the company’s setting a shining example when it comes to sustainable metallic decoration.