I had a fascinating conversation with Amir about his role in the strategic team at HP, how he got involved in print, the 5 Transitions Driving Print, how the print industry must reinvent itself, and the role of technology in solving one of the biggest challenges of our time, skill shortages. We also talk about how sustainability is finally becoming a defining factor and what kind of purpose AI will provide regarding productivity and automation, but even more interestingly, creativity! We also touch on the recent DScoop in the US, and what people can expect at Drupa. In short, Amir is a fascinating guy! he is generous with his time and insight, and this podcast is well worth a listen. 

Amir Raziel is the Director of Strategy for HP’s Industrial Print. He is a passionate evangelist for value creation in digital print and driving growth for HP and HP’s customers through a combination of technical and commercial innovation. 

Over the last 18+ years he has held various management positions at HP, specializing in Strategy, Product management, Sales, and Key Account Management. Gaining in-depth experience in sales leadership, executive relationship, and market strategy on a global scale. 

Amir holds an M.B.A and B.Sc. in Industrial Engineering, both from the Tel-Aviv University and is based in Israel, his home country, after spending years abroad. Amir is an avid Sci-fi and fantasy fan, loves photography and enjoys spending time with friends and family, ideally over a bottle of wine.

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